Design Principles
Every good tool is great for a single thing.
We believe in focused tools that solve one problem exceptionally well rather than generalized solutions that do many things adequately.
Greater simplicity leads to greater focus.
By removing unnecessary options and features, we help users focus on what truly matters.
Progress is better than perfection.
We value continuous improvement and iteration over waiting for perfect solutions.
Perfection is when there is nothing left to remove.
Our goal is to simplify until only the essential remains, creating clean and minimal experiences.